Job Description

Marketing Automation Analyst
Job Number: 21-01803
 
Help drive change! Eclaro is looking for a Marketing Automation Analyst for our client in Chicago, IL.

Eclaro’s client is a leading global bank stimulating change and innovation in the industry by offering top-notch financial products and services for a wide-range of clients worldwide. If you’re up to the challenge, then take a chance at this rewarding opportunity!

 
Position Overview:
  • The Marketing Automation Analyst role in the Corporate Marketing Department will support the marketing automation program for the Enterprise to drive success in marketing goals for lead generation and client engagement.
  • Responsible for supporting business unit users of Marketo, including building programs, evaluating data flows and creating templates that are used across the Client organization.
  • The analyst supports the product strategist in the maintenance and updating of the master workspace (also referred to as CoE workspace).
 
Responsibilities:
  • Complete Marketo requests in collaboration with the team's Marketing Automation Strategist
  • Support business unit Marketo admins and power users on complex program build, strategy and execution
  • Support complex QA requests for all business unit and corporate marketing users to ensure compliance with brand standards, best practices and error free communications
  • Configure and implement the solution design work related to roadmap and tech docket initiatives
  • Support HTML build on non-global landing pages and templates and emails
  • Maintain the Marketo production and sandbox instances
  • Develop and maintain training and support documentation
  • Apply a collaborative approach in executing solutions for business use cases and requirements
  • Troubleshoot technical issues and escalate firecalls appropriately
 
Qualifications:
  • A College or University degree and/or relevant proven work experience is required
  • 2+ years hands-on experience in Marketo
  • 2+ years working with a CRM integration (preferably Salesforce)
  • 2+ years working with and managing integrated databases
  • 1+ years working in HTML/CSS
  • Demonstrates expertise in marketing technologies.
  • Advanced knowledge of Marketo program build, program strategy, and campaign execution (QA and delivery)
  • Advanced knowledge of CRM workflows and integration points
  • Working proficiency of JavaScript (or other computer languages)
  • Basic understanding of REST API, Munchkin API, and/or HTTPS protocol (web hooks)
  • Basic understanding of CMS (preferably Adobe Experience Manager)
  • Strong organizational and project management skills a must
  • Excellent oral and written communication skills are required
  • Highly flexible and adaptable to change
 
If interested, you may contact:
Elland Bondoc
elland.bondoc@eclaro.com
2012839624
Elland Bondoc | LinkedIn
 
Equal Opportunity Employer:
Eclaro values diversity and does not discriminate based on Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

Application Instructions

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